Privacy Policy for Market Pilot Last Updated: June 17, 2025 1. Introduction Welcome to Market Pilot! This Privacy Policy describes how Market Pilot ("Market Pilot," "we," "us," or "our"), located in San Diego, California, United States, collects, uses, processes, and shares information about you when you use our marketing services, visit our website, or otherwise interact with us. We are commied to protecting your privacy and handling your personal information responsibly. By using 1 our services or interacting with us, you agree to the collection and use of information in accordance with this policy. 2. Information We Collect We collect various types of information 2 for dierent purposes to provide and improve our services to you. A. Information You Provide to Us Directly: ● Contact Information: Name, email address, phone number, company name, and postal address when you inquire about our services, sign up for a newsleer, or enter into a service agreement. ● Account Information: If you create an account with us, we may collect usernames, passwords, and other registration details. ● Service-Related Information: Information necessary to perform our marketing services, which may include details about your business, target audience, marketing goals, product/service information, access credentials to your marketing plaorms (e.g., social media accounts, ad plaorms, website analytics), and content you provide for campaigns. ● Communications: Information you provide when you communicate with us via email, phone, or other channels. B. Information We Collect Automatically: When you visit our website or interact with our digital properties, we may automatically collect certain information: ● Usage Data: Information about how you access and use our website, such as your IP address, browser type, operating system, pages viewed, time spent on pages, referral sources, and clickstream data. ● Cookies and Tracking Technologies: We use cookies and similar tracking technologies (e.g., pixels, web beacons) to track activity on our website and hold certain information. ○ Cookies: Small data les placed on your device. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. 3 However, if you do not accept cookies, you may not be able to use some portions of our website. ○ Third-Party Analytics: We may use third-party analytics services (e.g., Google Analytics) that collect, monitor, and analyze this type of information to increase our website's functionality. C. Information We Collect from Third Parties: In the course of providing marketing services, we may collect information from third-party sources, such as: ● Publicly Available Sources: Business directories, public social media proles, and other online sources. ● Advertising Plaorms: Data from advertising plaorms (e.g., Google Ads, Facebook Ads) related to campaign performance, audience insights (oen aggregated and anonymized), and interactions with your ads. ● Analytics Providers: Data from website analytics tools that you authorize us to access. 3. How We Use Your Information We use the collected information for various purposes, primarily to provide and improve our marketing services: ● To Provide and Maintain Our Services: To deliver the marketing services you have engaged us for, including developing strategies, creating content, managing campaigns, and reporting on performance. ● To Communicate with You: To respond to your inquiries, provide customer support, send service-related notications, updates, and invoices. ● To Improve and Personalize Services: To understand your needs, enhance our service oerings, and tailor our marketing approaches. ● For Marketing and Promotional Purposes: To send you newsleers, promotional materials, and other information about our services that may be of interest to you, where permied by law and in accordance with your preferences. You can opt out of these communications at any time. ● For Analytics and Research: To monitor and analyze trends, usage, and activities in connection with our services to improve functionality and user experience. ● For Security and Fraud Prevention: To detect, prevent, and address technical issues, security incidents, and fraudulent activity. ● To Comply with Legal Obligations: To meet our legal and regulatory requirements. 4. How We Share Your Information We may share your information in the following situations: ● With Your Consent: We may share your information when you give us explicit permission to do so. ● With Service Providers: We 4 engage third-party companies and individuals to facilitate our services, provide services on our behalf, perform website-related services, or assist us in analyzing how our services are used (e.g., web hosting, email service providers, project management tools, analytics providers). These third parties have access to your information only to perform these tasks on our behalf and are obligated not to disclose or use it for 5 any other purpose. ● For Business Transfers: If Market Pilot is involved in a merger, acquisition, or asset sale, your personal information may be transferred as a business asset. We will 6 provide notice before your personal information is transferred and becomes subject to a dierent Privacy Policy. ● For Legal Reasons: We may disclose your information if required to do so by law or in response to valid requests by public authorities 7 (e.g., a court or government agency). ● To Protect Our Rights: To protect the rights, property, or personal safety of Market Pilot, our clients, or the public, or to establish or exercise our legal rights or defend against legal claims. ● With Third-Party Marketing Plaorms (for service delivery): As part of our marketing services, we will interact with and provide information to third-party advertising and social media plaorms (e.g., Google Ads, Facebook, Instagram, LinkedIn, TikTok) on your behalf to run campaigns. This is done with your explicit authorization and for the sole purpose of delivering the agreed-upon marketing services. These plaorms have their own privacy policies that govern their handling of data. 5. Data Security We implement reasonable technical and organizational measures designed to protect your personal information 8 from unauthorized access, use, alteration, or destruction. However, please remember that no method of transmission over the Internet 9 or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. 6. Data Retention We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy, including for the 10 duration of our service agreement with you, and to comply with our legal obligations, resolve disputes, and enforce our agreements. 7. Your Privacy Rights (California Residents - CCPA/CPRA) If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), provides you with 11 specic rights regarding your personal information. These rights include: ● The Right to Know: You have the right to request that we disclose to you the categories and specic pieces of personal information we 12 have collected about you, the sources from which we collect 13 it, the purposes for collecting or selling it, and the categories of third parties with whom we share it. ● The Right to Delete: You have the right to request the deletion of 14 personal information that we have collected from you, subject to certain exceptions. ● The Right to Correct: You have the right 15 to request the correction of inaccurate personal information we maintain about you. ● The Right to Opt-Out of Sale/Sharing: Market Pilot does not "sell" or "share" personal information as those terms are dened under CCPA/CPRA. We do not sell your personal information for monetary or other valuable consideration, nor do we share it for cross-context behavioral advertising.
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. ● The Right to Limit Use and Disclosure of Sensitive Personal Information: We do not collect or process sensitive personal information 16 that would trigger this right under CCPA/CPRA. ● The Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights. To exercise these rights, please contact us using the "Contact Us" details provided below. We will verify your request using reasonable methods, which may include matching information provided in your request to information we already have on le. 8. International Data Transfers Market Pilot is located in San Diego, California, United States. If you are located outside of the United States and choose to provide information to us, please note that we transfer the data, including personal 17 information, to the United States and process it there. Your consent to this Privacy 18 Policy followed by your submission of such information represents your agreement to that transfer. 9. Children's Privacy Our services are not intended for individuals under the age of 18 ("Children"). We do not knowingly collect personally 19 identiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Child has provided us with personal information, please contact us. If we become aware that we have collected personal information from Children without verication of parental consent, we take steps to remove that information from our servers. 20 10. Links to Other Websites Our website or marketing materials may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. 11. Changes to This Privacy Policy We may update our Privacy Policy from time to time. 21 We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the 22 top of this Privacy Policy. You are advised to review this Privacy Policy periodically 23 for any changes. Changes to this Privacy Policy are eective when they are posted on this page. 12. Contact Us If you have any questions about this Privacy Policy, 24 our data practices, or if you would like to exercise your privacy rights, please contact us at: Market Pilot San Diego, CA. 92104 Email: [email protected] Phone: 855-528-5105 www.themarketpilot.com